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Designed as showrooms.
From a blank page.
Every unit in the fleet was designed as a mobile showroom first. Materials, proportions and finishes chosen for presence at the kind of events where how you arrive matters as much as what you bring.
Units arrive on a HIAB, sit down on a self-levelling base and read as architecture. Purpose-built event units, designed by an events agency to the standard the most demanding UK outdoor events expect.
Three hero families lead the fleet, each with its own job: the fully equipped Lounges, the fully brandable Storefronts, and the Terrace packages that double the hosting space. The Showrooms and The Mothership complete the range.
THE FLEET
Five families. One standard.
Every activation starts with a family, not a floor plan. Choose the job the space needs to do. We configure the rest to your brief.
FAMILY 01
THE LOUNGES
From £7,995 +VAT · 7.2m from £8,995 +VAT
Fully equipped premium environments that arrive finished and are live within the hour. Integrated WiFi, portable air con, 75-inch UHD screen, Nespresso and lounge chairs, all in place on arrival. Considered interiors in black or white. Branding sits on the key surfaces, so the unit reads premium first and brand second. Available as 6m or 7.2m wide configurations.
The hospitality unit for hosting and
conversations that convert.
THE FLEET
The Lounges arrive fully equipped.
This specification belongs to the Lounge family. Everything below is in place when the unit is set down. Nothing to source separately.
01
75-inch UHD TV.
Content-ready from USB.
02
Integrated WiFi.
Works in fields, off-grid, and in congested city centres.
03
Portable Air Con Unit
Comfortable hosting whatever the weather.
04
32A power connectivity.
Ready to connect to event space mains.
05
Nespresso machine.
With 200 capsules.
06
Integrated fridge.
Ready for milk / soft drinks.
07
Lounge chairs and coffee table.
Premium seating and furniture.
08
Branded fascia panel and glass graphics.
Applied to your brand guidelines.
09
LED lighting.
Welcoming interior from the moment the doors open.
10
Lockable cupboards.
Secure storage for staff valuables.
11
Cleaning pack.
Cordless vacuum and surface cleaners.
12
HIAB delivery and setup.
Typically 60 minutes and you are ready.
FAMILY 02
the storefronts
£9,495 +VAT including full external graphics
A blank canvas for your brand. Tension fabric construction. Straight edges, crisp lines. Every panel takes print, inside and out, so the whole unit is completely customised to your brand activation, and the full external tension fabric graphic is included in the price. You supply the artwork. We print, fit and finish, and configure the interior to your flow.
For total brand takeovers and retail-style activations.
FAMILY 03
THE TERRACE PACKAGES
Lounge and Terrace £17,995 + VAT · Storefront and Terrace £18,495 +VAT
Hosting space, doubled. A furnished upper level with glass balustrade and external staircase, with views across the event. The Terrace sits atop a Lounge or a Storefront and is hired as a complete package, with both deliveries, installation, de-rig and RAMS included. The footprint stays the same. The presence doesn't.
For hospitality with a vantage point.
FAMILY 04
the SHOWROOMS
From £5,995 +VAT
An open deck with four pillars, carrying the same branded fascia and surround as a Lounge. No walls and no equipment, so the product is seen from every angle and nothing competes with it. Most often it stands alongside a Lounge or a Storefront: the vehicle under cover, the hosting next door. Dressed with garden furniture it becomes a covered outdoor space, open to the event but out of the weather.
For vehicle display, COVERED GARDEN, and product showcase.
FAMILY 05
The Mothership
POA · Always configured to brief
The statement piece of the fleet, built on its own platform and configured to the brief. Two storeys of architectural presence, six metres wide before the staircase, with hosting and display below and elevated space above. Modular by design: extended terraces, enclosed upper decks, an extendable canopy. When the brief is to be unmissable, this is the unit the rest of the event gets photographed next to.
For flagship moments and headline activations.
Wider Than It Looks
The families combine.
A Terrace atop a Storefront. A Lounge beside a Showroom. The Mothership anchoring a multi-unit campus. Each family is a starting point, and the configurations multiply from there.
Tell us the job the space needs to do. We will show you the configuration that does it, rendered in your brand, within 72 hours.
pricing
Clear prices. Quoted in 48 hours.
Day one rates below, all excluding VAT. Additional days £500 across every unit.
The Lounge · 6m · fully equipped | £7,995 |
The Lounge · 7.2m · fully equipped | £8,995 |
The Storefront · including full external graphics | £9,495 |
The Lounge and Terrace | £17,995 |
The Storefront and Terrace | £18,495 |
The Showroom · open sided · pairs with a Lounge or Storefront | £5,995 |
The Mothership | POA |
All prices are plus VAT. Every price includes delivery, installation and collection nationwide. Branding produced from your artwork and approved before print. Render in your brand within 72 hours. Full written quote within 48 hours.
SECTORS
Industries we serve across the UK.
Premium event unit hire for automotive marques, festival sponsors, agricultural shows, construction launches, property reveals and city centre activations. London, Manchester, Birmingham and across the UK.
COMMON QUESTIONS
Mobile showroom hire. Common questions.
Mobile showroom hire starts from £7,995 + VAT for day one, including nationwide HIAB delivery, installation, branding and collection. The 7.2m Lounge is £8,995 + VAT, the Storefront including full external tension fabric graphics is £9,495 + VAT, the open sided Showroom is £5,995 + VAT, and Terrace packages start at £17,995 + VAT. Additional days are £500 across all units. Most single-unit activations land between £8,000 and £20,000 + VAT, with a full quote within 48 hours.
Standard units are 7.2 metres long by 2.6 metres wide, with a 6 metre Lounge also available. Terrace packages add an open upper deck on the same footprint. The Mothership is a two-storey configuration, six metres wide before the staircase, priced to brief. The open sided Showroom shares the standard footprint.
Yes. The 7.2 metre unit accommodates most production vehicles, and the open sided Showroom provides covered display with clear sightlines from every angle. Send your vehicle dimensions and we will confirm fit.
Yes. The usual configuration is a Lounge for hosting at £8,995 + VAT with an open sided Showroom alongside it for the vehicle at £5,995 + VAT. The Lounge handles the conversation, the Showroom puts the car under cover with nothing obstructing the view.
Units arrive on a HIAB-equipped truck and are lifted directly into position. No additional crane is required and HIAB costs are included in the rental fee. A Lounge arrives finished and is live within the hour. A Storefront is fitted and finished on site within three hours. Terrace packages and The Mothership are installed ahead of the event day.
Yes. For a Lounge it is simple: send your logo at print resolution and we provide mock-ups, then produce and apply the branding pack of fascia and glass graphics. For a Storefront the whole unit is the artwork: your design team supplies final artwork to our panel sizes and templates, with full external tension fabric graphics included in the price, or our artwork design service from £500 + VAT produces it for you. Everything is approved before print, and a render of the unit in your identity comes within 72 hours.
Container builds, trailer conversions and event units are all valuable products for different briefs. Container and trailer-based units are typically commissioned to brief: the client specifies layout, kit and finishes, and the supplier builds it for that activation. Event Activators units already exist in their finished form. The client chooses a unit, signs off the branding, and we deliver. Different processes, different products, both have their place.
Yes. Units are HIAB-delivered and relocated between sites, so a single unit can run a multi-city roadshow across a season. Additional days are £500 + VAT per unit and each relocation is quoted with the schedule.
It depends on the family, and the difference is deliberate. A Lounge is turnkey: it arrives finished in black or white with the specification already in place, and personalisation is the branding, a fascia plate and glass graphics produced to your guidelines. A Storefront is the opposite: tension fabric construction means every panel takes print inside and out, so the whole exterior becomes your artwork and the interior is configured to your flow. The open sided Showroom carries a branded fascia and surround. Where a brief needs something outside the standard families, units can be built to brief from sign-off.
A mains supply is ideal and every Lounge carries 32A power connectivity ready to connect to event space mains. A generator can be arranged where mains power is not available. Integrated WiFi keeps the unit connected in fields, off-grid and with no mobile signal.
Tarmac, hardstanding, level grass and gravel are all suitable. Trackway, where required, is arranged by the event organiser. An optional site survey is available at £500 where access or ground conditions need confirming in advance.
Yes. The Lounges, Storefronts and The Mothership are fully enclosed and operate year-round. The open sided Showroom is a covered structure with no walls, used alongside an enclosed unit.
Yes. Multi-unit bookings for larger activations and brand campus events are accommodated subject to fleet availability.
Cancellation charges apply on a sliding scale based on how close to the event you cancel. The non-refundable deposit applies from booking. Charges increase as the event date approaches, rising to 100% of the hire charges for late cancellations. Postponements with sufficient notice may be accommodated subject to availability and an administration fee. The full cancellation schedule is set out in the Booking Agreement provided with every quotation.
Event Activators holds comprehensive insurance for our operations. Clients are required to maintain their own public liability insurance of not less than £5,000,000 for the duration of the hire period. Full insurance requirements are set out in the Booking Agreement.
MAKE AN ENQUIRY
Let us know your event needs.
